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What We Do

Every dollar spent on marketing should be an investment in competitive advantage.  Whether we’re working with a client to articulate their brand, invent a new product, pioneer a new type of media, or just refresh an existing design, our focus is on the market impact. Because if it doesn’t make a competitor say “Dang. I wish we’d thought of that!” then it might not be worth doing.

 “I had a client,” says Rick, “who told me that they had been in business for 10 years.”

“No, I’m sorry,” Rick told him, “you’ve been in business for one year, ten times. 

“I had a client,” says Rick, “who told me that they had been in business for 10 years.”

“No, I’m sorry,” Rick told him, “you’ve been in business for one year, ten times. Every day you go into the office and fight the same battles for the same customers on the same level playing field. Some days you win, some days you lose, but the next day you’re right in there slugging it out again. Every day is ‘Groundhog Day.'”

The aim of strategy is to create a sustainable competitive advantage. As a strategic marketing consultancy, we try never to forget that. Whether we are doing branding, positioning, product design, social media, lead generation, or video, our goal is the same: to create an unfair advantage over the competition which is not easily duplicated. We’ve done it so often, we have it down to a formula. That’s how we know we can do it for you.