What do businesses buy?

What do businesses buy?...

They buy everything, don’t they? From office supplies to occupational therapy. Or do they? It’s actually a trick question; one of those questions that make you roll your eyes (and perhaps groan) when you hear the answer. Still, it’s worth considering, so I’ll give you...
Two years of Development Can Save You a Month of Research

Two years of Developmen...

Grad students have a wonderful saying: “Six weeks in the lab can save you two hours in the library.” The same applies to software companies. Building the wrong product is an expensive proposition, and for startups, it’s usually fatal. The good news is that a well-run research...
Are Your Focusing on the Wrong Kind of Risk?

Are Your Focusing on th...

When you’re starting a software company, your two biggest risks are: Technology risk — the risk that you can’t make the product you want Adoption risk — the risk that customers don’t want the product you make In my experience, startups usually overestimate technology...
SaaS: And Now the Bad News

SaaS: And Now the Bad N...

Nothing's perfect (Part one of this series was called SaaS: First, the good news) While there are many inherently good things about the SaaS (Software-as-a-Service) business model, there are also some unique challenges. Higher cash requirements (Please deposit $24 for the next...
SaaS: First the Good News

SaaS: First the Good Ne...

Whoopee! There are a lot of great things about the Software as a Service business model. Here are 7 of them… Cheap to start SaaS companies can be very cheap to start because you can leverage existing infrastructure (Amazon’s EC3, Google, etc.) and great open source tools and languages...