What do businesses buy?

What do businesses buy?...

They buy everything, don’t they? From office supplies to occupational therapy. Or do they? It’s actually a trick question; one of those questions that make you roll your eyes (and perhaps groan) when you hear the answer. Still, it’s worth considering, so I’ll give you...
Are you in a bad relationship?

Are you in a bad relati...

Are you in a bad relationship? You know the warning signs. Poor communication: It seems like they don’t listen to you at all, but they expect you to hang on their every word. Lack of trust: You feel like they are hiding stuff from you. They lie about what they are up to and...
Two years of Development Can Save You a Month of Research

Two years of Developmen...

Grad students have a wonderful saying: “Six weeks in the lab can save you two hours in the library.” The same applies to software companies. Building the wrong product is an expensive proposition, and for startups, it’s usually fatal. The good news is that a well-run research...
Are Your Focusing on the Wrong Kind of Risk?

Are Your Focusing on th...

When you’re starting a software company, your two biggest risks are: Technology risk — the risk that you can’t make the product you want Adoption risk — the risk that customers don’t want the product you make In my experience, startups usually overestimate technology...